Should You Hire a Fractional CMO for Your Healthcare Practice?

Are you looking to increase your marketing ROI while managing payroll costs?

Are you trying to solve a particular marketing problem but lack the professional insight?

Perhaps you should consider hiring a fractional CMO for your healthcare practice.

A fractional CMO is a cost-effective solution to managing your marketing efforts. Many practice managers sense the need for more marketing expertise but lack the budgetary bandwidth for a full-time CMO or marketing director. A fractional CMO can partner with you on a contract-basis to help you meet your strategic marketing goals, assess your brand messaging, manage vendor relationships, etc. Not only will this save money, it will also save time since a fractional CMO will utilize his or her existing network and expertise to accomplish tasks efficiently. Additionally, a fractional CMO offers an invaluable outside perspective but with an expert’s eye and a strong knowledge of your industry.

In the fiercely competitive recruiting world, significant resources are expended to identify and onboard a new member for your C-Suite. So more and more healthcare practices are implementing the fractional model for their marketing needs. Working with the right fractional CMO can radically increase your marketing ROI without breaking the budget.

Are you interested?

Please reach out to me to discuss how I can help meet your practice’s goals.

By | 2019-05-01T14:20:50+00:00 May 1st, 2019|Medical Marketing Minute|